We are driving through Africa, from west to east and south to north, to support wildlife conservation projects on our way. Then, we’ll head north through Europe all the way to the Arctic Circle, unwrapping the magical wilderness and wildlife of the north.

On the way, we’ll visit national parks, nature reserves, and wildlife conservation projects.

We’ll stop by World Heritage sites and jaw-dropping destinations where most tourists won’t venture.

We’ll showcase the incredible work that animal sanctuaries, orphanages, wildlife centers, and private nature reserves are doing – often with limited funding.

We’ll share with you the magical encounters with wild animals and stories of rescued wildlife.

We give you the means to help and take part in conservation success stories throughout the African continent.

Piritta and Niina with Ringo the Rhino in Ol Pejeta Conservancy, Kenya


We’re Piritta and Niina, a team of two animal lovers and adventurers who aim to help wildlife conservation projects all around Africa. Niina is a writer and marketer, who has worked as a strategist, copywriter, and marketing CEO for more than 15 years. Piritta is a wildlife and conservation photographer with a fresh visual eye and versatility in her work as a conservation visual storyteller.

We left our corporate careers in Finland to fulfill our African dream, sold our belongings, and hit the road. We wanted to see the whole of Africa – with its animals, cultures, beauty, and struggles. We wanted to help wildlife. Expedition Conservation is our answer.

Our love for Africa began already in 2015 when we lost our hearts to this incredible continent after our first visit to Tanzania. In the preceding years, we ended up exploring seven more African nations from the Democratic Republic of the Congo to South Africa, slowly getting to know the real Africa in its fiery colors.

We were devastated to see the wildlife crisis all around us.

The habitat loss that squeezes animals into small protected areas, poached elephant carcasses and orphaned babies mourning their dead mothers, and the despair of meeting the last male Northern white rhino called Sudan who has now died and left just two lone females on this planet.

At the same time, our hearts went out to the wildlife organizations, community-based conservation projects, and brave rangers who are risking their own lives to protect the endangered animals.

We saw hope – and wanted to help.

With Expedition Conservation, we want to share that all with you in real-time. The harsh reality of fighting wildlife trafficking, and remarkable success stories in wildlife conservation, which remain unknown in the western world.

The spell of Africa and its magnificent animals.

In 2018, we left our jobs and sold our belongings in Finland to devote ourselves to Expedition Conservation. It took us several months of intense planning to finally make this dream happen.

We’ve now traveled through Southern and Eastern Africa for almost 2,5 years. The pandemic hit us, like everyone, but we’re back on the road, waiting for the last borders to open either on the Eastern or Western route through Africa. We’re more flexible and resilient than ever. There’s still no end date, and plans fluctuate due to the border situations.

We’re confident that one day we’ll reach the Arctic – and then, we’ll drive back to Southern Africa along a different route, on the same mission!

Wildlife needs us more than ever now. We will win this – together!

Join our Instagram and Facebook tribe for the full 4×4 immersion and sneak peeks of the true African wilderness!

It’s good to have a mission that is bigger than you. It gives you so much additional power and strength to go through even the hardest of times. Stay safe and take care!